Southeast Asia Tourism Strategy & Representation
Your Local Southeast Asia Expert
Pear Anderson is uniquely placed to advise both tourism boards, travel companies and attractions how to take advantage of the forecasted growth of the Southeast Asian tourism industry.
With experience in travel agencies, tourism boards, airlines and DMCs, Pear Anderson has a solid network of contacts across Malaysia, Thailand, Singapore, Indonesia, Vietnam and the Philippines, and a growing one in Cambodia and Myanmar.
đź“Š Southeast Asia Tourism Recovery Dashboard »
All key facts summarised - inbound, domestic, outbound, aviation & analysis
Our Services
We offer personalised services and these are the most popular services we provide
Market Research & Strategy
We are experienced in conducting quantitative and qualitative research to achieve your objectives, whether general or specific. We analyse results with our first hand knowledge of the region, giving you market strategies which will directly meet your targets.
Sales Representation
We provide you with sales-driven, on-the-ground representation in the market, giving you access to a wide B2B travel agency network of qualified targets.
Roadshow Management
Manage roadshows Roadshows are pivotal to reach a big audience of travel trade when you have limited time to spend in the market. We can organise the logistics, guest lists and follow up to ensure an effective event.
In-Market Training
Whether you prefer intimate gatherings, or classroom style training sessions, we are passionate about training the trade on how to sell your product’s advantages to increase visitor numbers and spend.
Tourism Recovery Dashboard
How the Southeast Asian tourism industry is recovering versus pre-pandemic levels
Easy-to-read summary with the key facts and analysis. Latest travel industry news on inbound and outbound tourism to inform your decisions.
Coverage of Cambodia, Indonesia, Laos, Malaysia, Myanmar, Philippines, Singapore, Thailand and Vietnam.
Muslim Travel Research & Strategy
Find out more »Muslim travel encompasses the unique needs of Muslims when they travel, from halal meals to time for prayers. The potential of Muslim travel is enormous: by 2020, the total GDP impact of Muslim travel is set to grow to $183 billion, with total employment of 5.6 million people worldwide.
We help you to be part of the growth in this lucrative sector by providing strategies, insights and stakeholder training on the Muslim market.
Popular Muslim Travel Reports
Global Economic Impact of Muslim Tourism and Future Growth 2017-2020
A deep dive into the economics of the Muslim travel sector, as well as specific strategies for tourism players to follow to capitalise on the trend.
Download 46 page report »How Online Ready Are NTOs for Muslim Travellers in 2022?
Analysis of the world’s top visited non-Muslim countries’ NTO online resources aimed at Muslim travellers, with best practice case studies and a ranking system.
Download 34 page report »Work With Us
Tourism Boards
Boost your visitor numbers
We help you to analyse potential opportunities in the market without the costs of running an overseas office. We can provide you with ongoing market intelligence, or take a deep dive into specific sectors and markets.
- Market research
- Competitor intelligence
- Destination training
- Trade engagement
- Coordination of roadshows
- Coordination of famil trips
Shopping & Attractions
Increase your visitor numbers and tax free sales
We help travel agents understand how your product can fit into their leisure and MICE itineraries, giving your product more visibility in the Southeast Asian market.
- Sales representation
- Exhibit at B2B trade shows
- Email marketing
- Identify B2C advertising and partnership opportunities
- Coordination of roadshows
- Coordination of famil trips
Travel Companies
Increase your B2B sales
To penetrate the Southeast Asian market, contacts and persistence are key. Pear Anderson will drive sales and marketing for you in the region, guiding you the whole way with valuable insights and on- the-ground support.
- Sales representation
- Exhibit at B2B trade shows
- Email marketing
- Product training
- Coordination of roadshows
- Coordination of famil trips